| SEO |
| |
RK is PROFESSIONALLY helping businesses TO achieve higher rankings in the major search engines and directories on the Internet through consultation, research, optimization and submissions. Our team are highly experienced in website development, software development, Internet marketing and search engine placement strategies. We help to increase their web site productivity through a combination of web site optimization and search engine submissions. |
| |
 |
Why SEO? |
 |
| |
| Kindly Consider the following Statistic |
 |
Search is the second most popular activity online only next to email. |
|
|
The #1 way people say they find new websites online is through Search Engines. |
|
|
That 4 out of every 5 Internet users say they use a Search Engine daily. |
|
|
80% of all search engine users say they stop looking for a site after 30 Results. |
|
|
Up to 85% of all users discover web sites via search engine queries. |
|
|
55% of all e-commerce transactions originated from a search listing. |
|
|
80-90% of Internet users rely on search engines to find websites |
|
|
 |
 |
 |
|
 |
| |
|
Our Optimization Services |
|
| |
| The process of optimization is broken down into several individual components. These components are as follows: |
|
|
Content Creation |
|
|
Site Optimization |
|
|
Submission |
|
|
Reporting |
|
|
|
|
|
|
| |
| Site Optimization |
Consultation Session:
We will research the functionality of your current web site and inform you of any problems that may impede the search engine placement process. |
Keyword Research and Recommendations:
Through a combination of manual searches and custom research software, our technicians will help pinpoint the most heavily searched and trafficked keywords for your individual products and services. |
Content Creation:
Our copywriters will work on creating unique content or modifying existing content based on the keywords being optimized. Keywords will be strategically used within the content based on various keyword densities. Our copywriters will consult with the client before writing any content in order to fully capture the essence of the site. All marketing and design aspects of the site will be respected and maintained to its fullest potential. All new copy will be sent to client for approval before going live. |
Website Optimization:
Our optimizers will work with our copywriters to integrate the optimized content within your site. The optimizers will modify your site Meta Tags and content so that it has all your keywords in the right densities necessary to achieve high rankings. Your site will also be optimized to be spider friendly to make sure that search engines see every single page of your website. This includes creating search engine friendly site navigation and consulting client on structural changes that will have ranking benefits. All work will be submitted for your approval before going live. |
Site Maps Creation:
If your site does not have a site maps page, one will be created for you. If you already have one then it will be checked to make sure it covers all your important pages and if it is in the correct format. |
Dynamic Site Optimization: (If applicable)
If you own a dynamic site such as database driven, ecommerce based or shopping cart based, your site may need special tweaking to make it search engine friendly. Our technicians will consult with you and offer you several options and then proceed with implementation. |
| |
| Submission |
Free Search Engines :
Most major search engines have free submission programs. We submit your site to the major search engines after optimization is complete. The major free engines and directories include: Yahoo, Google, MSN etc. |
Google will be the KEY search engine.
We also have a list of several free directories that would help with additional traffic and link popularity. In addition, we will research any industry specific free search engines and directories and submit to those. |
| |
| Reporting |
Baseline Ranking and Website Position Report:
We will run a ranking report showing all your existing listings in the major search engines before we start. This elaborate report will be sent via email to you for you to help document our progress.
Monthly Ranking and Website Position Report:
Every 30 days, we will run a ranking report to document the progress and send it to you via email.
Project Status Reports:
Our technicians will contact you from time-to-time via phone or email with project status reports. In addition, feel free to contact us at any time via email or via phone during business hours with any questions.
Site Traffic and Referral Reporting: (Additional Services)
Most hosting companies already provide free built in statistics software. However, as an optional service and for an additional fee, we can install a powerful statistics software that will keep track of your site traffic, search engine referrals by keyword, by search engine name and return-on-investment (ROI) tracking for shopping cart based sites. Please let us know if you are interested in this service and we will get back to you with options and pricing.
Competition Monitoring: (Additional Services)
Competition monitoring is also available for an additional fee. You can pick up to 4 competitors to be tracked for the same keywords as yours. We will run side-by-side ranking reports on a monthly basis or just as a one-time service. Please let us know if you are interested in this service for additional details and pricing. |
| |
| Assurances |
We assure you of at least *80% top ranking positions (a position within the top 15 will be deemed as a top ranking position) using the master keywords and search engines agreed upon.
Advantages of SEO Process
SEO in the long term is more cost effective- as time passes cost reduces.
SEO provides incredible ROI. In the long run brings a steady flow of traffic without too much cost
SEO can lasts for years. Many sites do well several years after they’ve made the investment in the site with a good SEO
Disadvantages of Search Engine Optimization
We SEO normally takes a relative long time to market. It can take a few weeks or months for a good optimization campaign to show results. SEO depends on the optimization specialist’s ability and the competition that exists for that phrase
|
 |
